By Taylor Steen
Writing for the web is a lot different than writing for print, or academic writing. You really have to incorporate your personality into web writing. When writing on the web, you want to engage with your reader and make it fun and upbeat, but at the same time the overall tone should be authoritative and upbeat because after all your reader came to your site for a reason. The one thing that you must always remember to do while writing on the web is to have fun!
Subheads: Making Life Easier
Subheads are one of the best tools to use when writing on the web. They are very simple, but they play a huge role in how scannable and readable an article will be. When I say scannable, I mean when a reader views your article they will look for visuals and subheads that will explain what the particular article…
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